BMC Leasing Increases Their Customer Base With Penneo
"Before implementing Penneo, we had to send leasing documents back and forth and track progress while the customers themselves had to print, sign, and scan the agreements. Not surprisingly, many of our customers were reluctant to do all of that. For us, Penneo was the light at the end of the tunnel."
Jan Lorenzen, CEO at BMC Leasing A/S
About BMC Leasing
BMC Leasing is Denmark’s most affordable leasing company specializing in the leasing of used cars. With over 3000 cars on the road, BMC's employees quickly got overwhelmed when they also had to deal with the manual administrative work that comes with sending leases for signatures. Hence, in 2015, they decided to automate the signature process with Penneo and make leasing agreements digital.
The story of BMC Leasing
Document management has become easier
BMC Leasing used to carry out numerous manual processes associated with the preparation of the leasing agreement. These processes were both time-consuming and troublesome, with no real value for the company, nor the customers. Hence, BMC Leasing decided to take the hassle out of leasing a car by implementing Penneo’s digital signature & digital transactions solution.
As soon as we implemented digital signatures, document management has become significantly easier for us. Additionally, Penneo’s automatic reminder system is a big advantage for our busy customers who sometimes need a friendly reminder to sign the document. With real-time monitoring, we no longer have to wonder if the lease has been signed or if the customer has been followed-up with. - Jan Lorenzen, CEO at BMC Leasing A/S
Unlocking the potential of Millenials and Gen Z
A primary target group of BMC Leasing are young students for whom microcars and the ability to sign a flexible lease that can be terminated after 3 months is a very attractive offer. On top of that, the possibility to sign lease agreements digitally has made BMC Leasing the top choice among young adults.
Our customers now perceive us as more modern and professional. They feel more confident about the leasing process and it is much easier for them to subsequently store and access their signed documents. - Jan Lorenzen, CEO at BMC Leasing A/S
What did BMC Leasing achieve with Penneo?
Leasing agreements are now digitally sent and the signature collection time has been significantly reduced.
Penneo’s automated reminder emails take care of the follow-up process and ensure that the contract is signed on time.
BMC Leasing has increased their customer base by offering a convenient and effortless digital experience.