About Penneo

What is Penneo's secret sauce? Penneo is a great company with an innovative vision, strong work ethic, and meaningful core values. Find out how it all began!

Penneo team

Our company

A big family

A bunch of pioneers

A shared mission

A customer-oriented mindset

A Viking heritage

Our vision

Penneo's vision

Penneo is about a dream - a vision. It all began in 2014 when three Danish entrepreneurs put their thinking caps on and started Penneo out with the intention of changing the world. After conducting extensive research, they discovered that getting documents signed was a problem for both small and large businesses alike. Companies were wasting valuable time and resources on document signing, so our three heroes decided to do something about it.

The Danish NemID was the answer - the core of the Penneo software. Penneo makes it possible for companies and individuals to save paper by signing and managing their documents digitally in a secure and compliant way. Throw away your old pens! Penneo - the new pen - will be the last pen you'll ever need to digitally and securely sign documents via eID.

Penneo's mission

Penneo's mission is to become the leading software provider for digitizing the communicative interface between accounting firms, clients, and local authorities. We strive to provide a simple, yet efficient solution that does not only entail digital signatures, but shapes your whole digital document management experience - from e-signature to the automation of signing processes and secure online storage. We aim to build trust between companies and their clients by creating a secure ecosystem of verified and compliant businesses and authorities.

Penneo's mission

Penneo's values

Our core values define us. They are the compass that guides our business process, product development, and brand story. In an ever-changing world, it is the core values that become the much needed constant. As our company continues to grow and develop, our values remain unchanged.


At Penneo, vulnerability is not a sign of weakness. Vulnerability requires bravery, it is the courage to take risks even when you can't control the outcome. Vulnerability is about dropping your armour, admitting mistakes, and giving honest feedback to your team. Vulnerability is the heartbeat of the creativity we foster at Penneo - there's no innovation without vulnerability.


At Penneo, bravery is what makes us take risks without letting the fear of failure stand in the way. Penneos have the courage to think outside the box and turn their ideas into reality, thus driving innovation and change. We always think big and are not afraid to take action, in spite of our fears.


At Penneo, we have our own take on agility. We slow down and take our time to listen to our customers and understand their pain points. This way we can swiftly adapt to ever-changing market trends and customers' needs. We are agile in our decision-making We value agility in our decision-making, planning, and delivery.


At Penneo, we have a It's up to us! attitude. We always lead by example and face challenges head-on. To us, responsibility means embracing the opportunity to make meaningful contributions. Micromanagement is not part of our vocabulary - we trust Penneos to take responsibility in their work.


At Penneo, transparency is a fundamental core value. That is why we strive to make information readily available, accessible, and comprehensible to everyone. We believe transparency and integrity are the foundations of brand trust, loyalty, motivation, and growth.


At Penneo, we stick together through the good and bad. We belive that unity is vital for effective teamwork, so we look out for each other and always work together. We act as if we are one, sharing a common passion and goal that we pursue with one heart, one mind, and one soul. Did I also mention we love to party together?


At Penneo, alignment means the entire team – from the front line to the C-suite – are on the same page and we all work towards achieving a shared vision. Penneos collaborate across departments to accomplish common goals while staying true to transparency and accountability.

Penneo's story

Jan, one of Penneo's co-founders

It all started with three Danish entrepreneurs...

...who wanted to make a positive impact in the world. They noticed that the whole document signing process was a big hassle for numerous companies. Businesses were wasting a great deal of time and resources on getting papers signed and handling documents. To help businesses improve their document signing and management processes, the three heroes of our story created Penneo. The software was built around the Danish NemID. Our solution makes it possible for companies and individuals to securely sign contracts by using eID. Furthermore, Penneo makes documents and contracts secure and compliant with legal requirements for digital signature.

Who were the early adopters?

Danish accountants, lawyers, and property managers were some of the first ones to try Penneo out. Later, the financial industry and leasing companies followed. In the first 4 years, almost 1,000 companies jumped on board the Penneo ship. Many HR departments, municipalities, and public institutions have also started using Penneo since employment contracts and corporate customer forms are currently being shifted to a digital environment. Penneo takes the hassle out of downloading, printing, and manually filling out web forms. Our software allows customers to download and sign documents and contracts directly on their computers and smartphones. Every day, new customers start using our platform and it looks like they love Penneo as much as we love them.

Penneo early adopters
Expanding and strengthening our position in Sweden and Norway

Sweden and Norway

We started in Denmark, but we soon conquered the other Nordic countries as well. Due to increasing interest in Penneo, in 2016, we expanded to Norway and Sweden too. The concept is the same - compliant and secure document signing and management - even though the technology is different from country to country. As a start-up, Penneo was flexible enough to adapt to the new markets and accommodate its new Scandinavian clients. The result? Penneo provided Scandinavian companies with the digital tools to compete in an ever-shifting digital environment. By using Penneo, these companies optimized their workflows, saved money and resources, and gained competitive advantage.

Time to take over the rest of the world

Denmark, Norway, and Sweden were just the first milestones. Belgium followed. Psst! Did you know that more than half of all annual reports in the Nordic countries are signed with Penneo? And we are not stopping here! We have our eyes set on many European countries. We can't wait to help other countries digitize and automate their document management journey and achieve full business process automation!

Penneo's new office

Penneo milestones

  1. 2014
    Beginning of Penneo's adventure
  2. 2016
    500 customers milestone
  3. 2017
    1000 customers milestone
  4. 2018
    Expansion to Scandinavia
  5. 2019
    1500 customers milestone
  6. 2020
    New office & IPO (2/06)

Join Penneo's journey!

Would you like to help us shape the future? We are always looking for new talent to join our fantastic team. Visit our career portal and check out current vacancies. Get in touch with us today! Career portal

Join Penneo's journey!
Welcome to Penneo's world!

Welcome to Penneo's world!

Are you a service provider for audit and accounting, law firms, property management, human resources, or financial firms? Penneo is always looking for new partners to integrate with. Our solution already works seamlessly with numerous tools and softwares such as Microsoft Dynamics, Salesforce, and HR Manager. Become a partner and join us in revolutionizing the way people see e-signatures! Become a partner

Get started with Penneo today!

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